
Japanese apparel label A Bathing Ape, better known as BAPE, made a pivotal transition last year into the more design-oriented contemporary fashion circle with the launch of URSUS BAPE collection. The subtle design concept also made its way to much of BAPE’s general release collection, including the new Mods Hat Collection. Gone are the heady days of wild graphics and dizzying patterns. Instead, a plain black wool felt construction with a simple hat band around the brim. All black, minus the brand, and more surprisingly, minus the iconic BAPE “gorilla” logo as well.

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